Back in the 1980s, when everyone was going to Chianti on villa holidays, few of us had even heard of Puglia. A decade later, word got out about the southern Italian region of fertile red earth, gnarled olives, turquoise seas, beautiful trulli, and pioneering masseria hotels. All of a sudden, Puglia was proclaimed the New Tuscany—if not a bit prematurely. But it came into its own in the aftermath of such hype, maturing quietly and steadily out of the limelight. Now all those trailblazing converted farmhouses have been joined by sophisticated new arrivals that combine world-class design with the warmth and originality of the area.
How we choose the best hotels in Puglia
Every hotel on this list has been selected independently by our editors and written by a Condé Nast Traveler journalist who knows the destination and has stayed at that property. When choosing hotels, our editors consider both luxury properties and boutique and lesser-known accommodations that offer an authentic and insider experience of a destination. We’re always looking for beautiful design, a great location, and warm service—as well as serious sustainability credentials.
All listings featured on Condé Nast Traveler are independently selected by our editors. If you book something through our links, we may earn an affiliate commission.